Dua Lipa Sues Samsung for $15 Million Over Unauthorized Image Use

Dua Lipa is taking action against Samsung, filing a $15 million lawsuit on Friday, May 8th, alleging the company has been using her image without permission or compensation to promote and sell televisions.

The lawsuit claims that Samsung "prominently featured" an unauthorized image of the pop star, of which she owns the registered copyright, on Samsung television boxes for retail sale throughout 2025 and 2026. The legal action includes complaints of copyright infringement, trademark infringement, and violation of Dua Lipa's right of publicity.

Mitchell Silberberg & Knupp LLP filed civil action documents with the United States District Court in the Central District of California. The documents state Dua Lipa became aware of Samsung's unauthorized use of her image in June 2025 and immediately demanded the electronics company cease and desist. The law firm asserts, "Samsung has refused to comply with Ms. Lipa’s repeated demands that it cease and desist from infringing on her rights by the continued exploitation of the Infringing Products. Samsung’s response has been dismissive and callous, and the Infringing Products remain on the market to this day, still being sold throughout the country in ongoing acts of willful infringement."

According to the complaint, “Samsung’s willful and deliberate misconduct has caused, and continues to cause, substantial, manifest, and irreparable harm to Ms. Lipa, while enriching Samsung at her expense. By this lawsuit, Ms. Lipa seeks to bring Samsung’s conduct to a stop and to obtain damages for Samsung’s theft of her intellectual and personal identity assets.”